Important 2024 email updates for everyone sending Business email (Yes, even you!)
Everything You Need To Know
About The 2024 Email Updates
When Using FG Funnels®
We have put together the following video to guide you through checking that you are compliant with the latest Google and Yahoo sender guidelines for 2024, when sending emails from your FG Funnels® account.
Below the video, you can find links to the mentioned resources, as well as a quick breakdown of the what, when, who, and the compliance checklist.
Resources Mentioned
Note: If the FGFU links are blank, make sure you are logged into FGFU from the browser you are currently using.
What is Happening?
Google and Yahoo are updating their requirements for all email senders in an effort to:
Protect recipients from malicious emails, like spoofing and phishing messages.
Protect you and your business from being impersonated in the inbox.
Help decrease the likelihood of your emails from quality senders being rejected or marked as spam by Google and Yahoo's inbox filters.
When does this take effect?
Google's deadline is February 1st, 2024. Yahoo is set to implement these changes "in the first quarter of 2024."
Who does this affect?
Anyone who sends bulk emails (when you send emails to a group of contacts all at one time, using software like FG Funnels).
WHAT YOU NEED TO HAVE IN PLACE
We have put together a checklist of the requirements below. You can also grab a downloadable version of the checklist here.
If you get stuck or have any questions - join one of our live tech calls, or head over to fgfunnels.com/help to live chat with our FG HQ team during our business hours, or send us an email to [email protected].
Have a dedicated sending domain
Have a properly set up SPF record for your dedicated sending domain
Have a properly set up DKIM record for your dedicated sending domain
Have a properly set up DMARC record, with DMARC in alignment with your SPF or DKIM record (make sure the domain in your From email address matches your sending domain - ex. if your dedicated sending domain is mg.yourdomain.com, your From email address should also be @mg.yourdomain.com)
Have a clearly visible and working unsubscribe link in the body of all outgoing messages
Keep your Google Postmaster Spam Rate below 0.3%, ideally below 0.1%
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